Technician at a VR headset in a low-light workshop, warm rim light.

Sales

Turn your product into an experience

The strongest sales tool is the buyer's own hands. We build configurators, AR experiences, virtual showrooms, sales suites, and VR that let them explore, configure, and stand inside whatever you're selling. An experience they remember beats a pitch they sat through.

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Selected work

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Stellantis

Interactive vehicle experience

Stellantis teams

Apt Architects

Park House virtual tour and CGI

apt and its client

Murphy

Beaulieu Park station animation

Murphy stakeholders

The difference

Anyone can show a buyer the product. We put them in control of it

A buyer who configures it, explores it, and places it in their own world stops evaluating and starts owning. That sense of ownership, built before a single signature, is what moves a decision.

It also answers the question that stalls every big sale: will it fit, will it work, what exactly am I getting? For anything large, complex, expensive, or not yet built, an interactive tool shows the buyer precisely what they're committing to. And because it runs on the same 3D as your marketing and visualisation, the tool that closes the deal matches everything that led up to it.

How we work

From first conversation to a tool your team is selling with

Five passes, the same people throughout.

Discover

We sit with your sales team, and with the buyers they're trying to win.

Define

We agree what a won deal looks like, and where the tool has to work: the floor, the stand, the call, the website.

Design

A clickable prototype you can put in front of a real buyer before we commit to the build.

Develop

We build in passes. The core interaction first, the polish and integrations after.

Deliver

Handed over, wired to your CRM and pricing where it needs to be, with the analytics yours from day one.

What we make

Five ways to put it in the buyer's hands

Most sales need more than one, and they're all built from the same 3D, so everything the buyer touches feels like one product.

Product configurators

Let the buyer build exactly the version they want.

Options, finishes, and pricing update in real time, and what comes out the other end is a qualified spec your team can close on. Configuring something creates ownership before anything is signed, and because it runs on the same rules as your pricing and manufacturing, what they build is what they can actually buy.

Who it's for

Sales teams, dealer and franchise networks, complex or configurable products.

What we measure

Conversion, configurations completed, average order value, quote-to-close time.

AR product experiences

Put the product in the buyer's own space, at true scale, before they commit.

It answers the question that stalls big-ticket sales: will it fit, and will it work here? Most powerful when the product is large, expensive, made to order, or impossible to bring to the meeting.

Who it's for

Teams selling large, installed, or made-to-order products. Manufacturing, equipment, automotive.

What we measure

Engagement, objections resolved, meetings progressed, conversion.

Virtual showrooms

Your whole range, explorable from anywhere.

A branded 3D space that runs in the browser, so your team can present it on a call or a buyer can wander it alone at midnight. No flights, no freight, and it never runs out of stock to display.

Who it's for

Remote and global sales, wholesale and B2B, multi-product ranges.

What we measure

Dwell time, products explored, meetings booked, conversion.

Interactive sales suites and touchscreens

The centrepiece of the room.

Touch tables, kiosks, and video walls that turn a marketing suite or trade stand into an experience: a masterplan or product range explored by hand, live availability at a tap, and the whole thing shareable to the buyer's own device when they leave.

Who it's for

Property developers, showrooms, events, and trade stands.

What we measure

Engagement, leads captured, dwell time, units reserved.

VR and immersive experiences

Walk through what can't be in the room.

A headset puts the buyer inside the thing you're selling: the machine they can walk around, the building that isn't built yet, the space they'd otherwise fly to. The strongest tool for whatever is too big, too far, or too expensive to show in person, and reliably the busiest spot in the exhibition hall.

Who it's for

Trade shows, sales centres, high-value and large-scale products.

What we measure

Engagement, dwell time, leads captured, meetings progressed.

Buyer configuring a product in a real-time 3D web configurator.

AR product placed at true scale in a buyer's room on an iPad.

Branded virtual showroom rendered in the browser with the full product range.

Touch table running an interactive 3D masterplan in a property marketing suite.

Buyer in a VR headset walking through an immersive product demonstration at an event.

In practice

Built around the deal each one had to win

Automotive · Sales

Kia

Dealer experience

When the EV6 launched, Kia's dealer network needed to know the car before customers walked in asking about it. We turned the launch 3D into an interactive experience the network could explore on the floor, so the first person to configure the car was the person selling it.

Read the case

Retail · Sales

THG Labs

Product configurator

A real-time configurator that let buyers build and price their own version, and handed THG a spec sheet instead of a maybe.

Read the case

Technology · Sales

Skidata

VR product demonstration

Skidata's hardware doesn't travel to trade stands easily. We built the demonstration that does: an immersive walkthrough of the product working, in a headset, in the middle of the hall.

Read the case

Measuring impact

Sales tools should show what buyers actually look at. Explore Hammerson's analytics show leasing teams how each space is being viewed, and The Waterside's apartment finder runs on the sales team's own live pricing, so what buyers see is always current.

Questions we're often asked

What is a mixed reality product demonstration?

A full-size virtual product placed in a real room through a headset such as Meta Quest 3, so people can walk around it and explore it. We've built these for the Ford Mustang Mach-E and Stellantis's Frontera SUV.

Do we need a physical product on site?

No. The experience travels in a headset case, and Stellantis's version is updated on its headsets remotely, with no manual installs.

Do you build sales tools for property?

Yes. Touchscreen apartment finders for The Guinness Partnership's marketing suites, and Explore Hammerson, which lets leasing teams walk tenants through vacant units remotely.

Can our sales team update the content themselves?

Where it matters, yes. The Waterside's apartment finder takes its prices and availability straight from the sales team's own spreadsheet.

Let's talk

Hard to sell from a brochure? That's the kind we like

Tell us what you're selling and where the deal gets stuck. We'll come back within 24 hours.

Prefer email? hello@boundlessimmersive.com